Last updated: 26 July 2026

SOONEAR (soonear.me) is operated by SOONEAR JAPAN, a Japanese company that manufactures and sells kitchen tools. This page explains exactly how this site makes money, because you have a right to know that before you take our advice.

We earn commission from some links

Some links on this site are affiliate links. If you click one and buy something, we may receive a commission from the retailer at no additional cost to you. The price you pay is identical whether you use our link or not.

We participate in the following affiliate programs, among others:

  • Amazon Services LLC Associates Program. As an Amazon Associate, we earn from qualifying purchases.
  • ShareASale
  • Impact
  • CJ Affiliate
  • Awin
  • Brand-direct programs run by individual manufacturers

We also make and sell our own products

This is unusual for a site that publishes buying guides, so we want to be explicit about it.

SOONEAR manufactures and sells kitchen tools made in Japan. Whenever one of our own products appears in a guide, it is labelled “Made by SOONEAR” — every single time, without exception.

Our rule is simple: our own products are judged against the same criteria as everything else, and we state plainly where a competitor beats us. If our wok is not the right choice for you, the guide will say so.

Commission never changes a ranking

No brand can pay for a position, a rating, or a mention on this site. Commission rates differ between retailers, and we sometimes link to a lower-paying retailer because it is genuinely the better option for the reader. Where both a brand-direct link and an Amazon link exist, we usually include both so you can choose.

How we test

We buy or manufacture the products we write about and use them in our own kitchen and workshop. Where we have not personally handled something, we say so in the article.

Sponsored content and gifted products

If an article is ever sponsored, or a product was supplied to us free of charge, that fact is disclosed at the top of the article itself — not only here.

Questions

If you have a question about this disclosure, please get in touch through our contact page and we will answer it.